MARKET RESEARCH

Time is money, and Market Research helps identify opportunities, save time, and minimize risk of placing the products in wrong categories or targeting the unintended market segments. Yet market research is overlooked and ignored by startups as well as established organizations while introducing new products.

CADDSOFT, with the help of its collaborating organizations, offers comprehensive market research services to explore market potentials and market trends. We extensively deploy market research processes to successfully establish synergies between what market wants and what is being delivered to market in order for the product to have a successful run in the market. We test concepts, designs, products. We help our clients communicate with current and potential customers, and at the same time uncover and identify potential problems with new products or services. Contact us today, and allow us to help you identify market potential of your products and services.

PRODUCT DESIGN & REDESIGN

We are customer focused, and it reflects in our designs. Our design efforts are guided by answer to one question “What benefits will this product deliver to the customer?” Design differentiates a product in a competitive market, enhances the brand, generates customer loyalty and reduces the marketing budget.For mature products, re-design can breathe new life, sales and profits, into a product. Adding new features, attributes or presenting the product in a different way, extends the life of a mature product.

Whether it is a hardware, software or mobile application based project, we deploy industry's best tools combined with extensive market research to deliver optimal designs to our clients. Get in touch with us and let us demonstrate you how our commitment to customer, combined with innovation and creativity can enhance you brand, reinforce customer loyalty and create brand advocacy amongst customers.

PRODUCT DEVELOPMENT

Customers buy benefits. Therefore, before launching a product development effort, we determine what benefits customer wants and how much the potential customer will pay for the benefits. Some products offer features to deliver benefits that customers are unwilling to pay enough money for to allow the company to make a profit.Our commonsensical and price-optimized designs lead our way into product development.

We begin with rapid prototyping to validate the functionality, dimensions and assembly of a design before going through the product development process. Reach out to us to learn more about our product development process, and how you leverage our cost-effective New Product Development solution.

SOFTWARE DEVELOPMENT

One of the core strength of CADDSOFT is Software Development.

In this ever-advancing world of technology, and ever-increasingly penetration of technology in every facet of human life, it is difficult to rely on standardized solutions, because 80% of the users only use 20% of the features of standard packaged products. Hence, CADDSOFT, equipped with market research analysis, instead of trying to design and plan out all of the features that a product system may need, we focus on the smallest, tightest possible definition of what people think is important and useful in itself, prioritize the features, and deliver in steps as quickly as possible.

We are heavily influenced by Agile and Lean development, helping us to stay focused on delivering a minimal viable product, even in medium-scale enterprise projects. In collaboration with our development partnering organizations, we are equipped with handling software development projects under almost all the development platforms including:

• Open Source Technologies - Linux/Apache/MySQL/PHP (LAMP)
• DotNet Technologies - ASP.Net/C#/VB/J#
• Oracle Technologies - Solaris/Java
• Client Side Scripting - HTML5/CSS3/JQuery
• Mobile Technologies - iOS, Android, Windows Mobile, Blackberry
• Application Development for Wearable Devices.

Connect with us and let us demonstrate you that software can be developed on schedule and within budget.